Build the wow factor into your customer experience – and rev up your sales with interactive 3D visualization
Put your customers in the driver’s seat with 3D visualization. You’ll deliver a higher level of interaction, personalized insight and control throughout the buying process.
Add a new dimension to the sales experience
These days, customers expect a personalized buying experience. With the capabilities of Tacton's Visual Configuration software, you can now offer just that, even for complex B2B products and variants.
Let your customers view realistic images of the configurable product – and drag, drop, spin and swipe their way to a purchase. They can change features, options and dimensions, and watch how the product changes dynamically to accommodate their selections. They'll always know that their order is buildable and understand the form, function and cost.
Boost sales – and the trust of your customers
Stop waiting for back-office processes to generate visual sales deliverables. With just a few clicks, you can create the images and documents you need to make a sale.
Because customers can view and confirm product features, options and accessories in real time, you'll also cement a sense of partnership and inspire confidence in their buying decision.
Better upselling and cross-selling
Easy access to visual representations of high-margin accessories makes it easy for both new and seasoned sales reps to understand and explain complex products, and to up-sell or cross-sell.
Customers, too, will have an easier time understanding the products and accessories your company offers and giving instant feedback to the sales rep.
Improve sales enablement
Seeing is believing – and understanding.
With realistic 3D representations of your products, you build a better understanding of your product portfolio for your customers and your sales reps. You'll also shorten the learning curve for new sales reps.
Visualization helps reinforce a consistent buying experience, too. And it will enhance communication between engineering, sales and end customers.
Read about the features in Tacton Visualizer.
It's never been easier to understand and customize complex product variants
- Photorealistic 3D visualization in real time during the configuration process
- Instant visual feedback after each configuration decision
Based on the optimized configuration evaluated by Tacton CPQ, the visualization service generates:
- Plugin-free 3D visualization in WebGL browsers
- High-fidelity CGI assets
- Technical 2D sketches with dimensions
Perform your configuration selections in full 3D through a graphical interaction with the 3D model.
- Drag-and-drop for convenient interaction with the product during configuration
- Docking points reduce the complexity of the visual logic
The administration tool enables your team to create and maintain the configuration visualization in house.
- Clear documentation of the connection between configuration and visualization for easy handover and update
- Easy update of visualization assets with direct reuse of the visual logic
The visualization can be run on any end device.
- Any web browser
- Any tablet, such as iPad or Android
- 3D configuration results in augmented or virtual reality applications, enabling a complete visual experience
Learn more about visual configuration
3D Visualization Products
3D Visualization for Tacton Extension for Salesforce CPQ
Automatically generate custom 3D product representations for your sales quotes directly from within Salesforce CPQ.
3D Visualization for Tacton CPQ
Every configuration step will lead to an immediate graphical result within the Tacton CPQ user interface. Enrich your Tacton CPQ quotation documents with an exact representation of the configuration.
“Our customers can physically see the product they are buying before ordering and this closes any gaps between customer expectation and delivery.”
We introduced the 3D interior configurator in order to give our customers reliable support in making decisions about our highly complex products. After well over 1000 successful consultations, we have demonstrated that we‘re right on track.
The product configurator with built-in 3D visualization software presents our instruments in an attractive way that simplifies the complex buying decision for our customers.