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What Can I Learn from a Tacton CPQ Test Drive?

A Tacton CPQ Test Drive may be the first step to your fully digital customer journey, what are the benefits? Buying software products can be very similar to buying a car. You’d be much less inclined to buy a car sight unseen, without feeling how the car drives, stops, and even parks. So why would […]

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Why is the Tacton and Intershop Partnership Important to Manufacturers?

If you missed the latest news, Tacton and Intershop have partnered together to provide an end-to-end  B2B eCommerce buying experience for manufacturing customers. Offering a truly omnichannel experience for buyers can make a difference with scarce customer demand on the market. Let’s look at how the Tacton and Intershop partnership can enable you to do more with less. Let’s start with a quick introduction to both companies.  Who is Tacton?  For over 20 years, Tacton has worked closely with manufacturers to […]

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Optimize the Operating Room with Visualization for Medtech

Visualization for Medtech is the next frontier Decorating your house is almost as important as buying it. After bedrooms, bathrooms, and kitchens your living room is the spot you’ll spend a lot of your time. Your style is different, based on subjective criteria so furnishing is important. Do you want a tv, need somewhere for the […]

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The Rise of eCommerce for Manufacturing

The demand for eCommerce for manufacturing has rapidly changed from a low priority to a top priority in the past decade alone. With nearly every industry shifting to an online buying journey it’s critical for manufacturers to offer a fully integrated eCommerce journey for customers. While this is commonplace in other industries such as retail, […]

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 The eCommerce Surge in Manufacturing 

 The eCommerce Surge in Manufacturing is here to stay  I had the opportunity to read Benedict Evans “The eCommerce surge” article, and I was really taken aback by the impact that this period of uncertainty and global crisis is having on the e-commerce business even for manufacturers.    Sure, it was logic that in a time where […]

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The Secret to Customer Centricity When Selling Manufacturing Products: Buyer Enablement

Manufacturing Buyer Enablement begins with a reshaping of behaviors I think we can all agree that buying behaviors and expectations have evolved over the years thanks to the highly personalized experience B2C shoppers get when making purchases. As a rule, customers want the highly personalized B2C-like buying experience they have grown accustomed to in their everyday life… […]

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