Let me tell you, at this time of year every blogger and columnist in the world is thinking about the same thing: How can I combine the current events, in our case the upcoming Christmas Season, with the message I want to convey? How are Santa’s issues related to ours? How can I fit our […]

Do you know how to maximize the P (pricing) in your CPQ (Configure Price Quote) solution? I will unleash some ideas about best practice for implementations with Tacton. Do you remember my post about configuration system setup? No? You can read it here >> This time I want to cover the right end of the […]

When selling a complex product it’s easy to think the product in itself is the major obstacle. That’s not necessarily the case. Let me share the analysis from a workshop I lead recently. So I’m in this interesting workshop in the middle of nowhere, no sorry, I mean middle of Europe. We’re discussing the “complex […]

It’s time to invite the rest of the company to the party The majority of companies with a CPQ (Configure, Price, Quote) solution use it for sales configuration. The tool does a great job of making sales teams more effective at selling highly complex and configurable products. And this is critical for any manufacturer. Having […]

I guess you are back from your summer vacation by now. Did you have a good time? Kicking it back with a nice crime novel in the hammock perhaps? I love crime novels and read a few this summer. It struck me that a crime novel is actually a pretty good example of a configuration […]

This is the second post on optimized and targeted quotations. In the first post we discussed Simple vs. Complex, Qualitative vs. Quantitative, and Vision vs. Execution. Today we wrap things up with two more aspects to consider. This will help you target your message to the receiver. Two additional questions to help you separate the […]