Tacton Smart Commerce Summit – Spring 2021 Q&A

Recently we hosted our annual Smart Commerce Summit with guest speakers from Accenture, nVent, and Plus PackWith a record number of attendants, we were not able to answer all the great questions live, so we’ve compiled the rest into this short blog. Check out some of the answers and check out the recording of the webinar if you missed it!  

How could price optimization work in a B2B selling situation especially for engineered to order products? 

We have information about price adjustments that are made in Tacton CPQ, for segments of customers in different markets. This info can be sent to a price analyzing tool that will analyze data that will create price segmentation output that can be used in CPQ for future deals. 

Check out the full webinar series here

I’d like to explore the meaning of a complex sale. Is it related only to complex pricing rules or can it be prepared for complex and flexible products, that require partial customization? Could these new tools around CPQ include the PLM? 

Tacton CPQ allows you to have complex, or simple pricing rules all in the same setup, built for configurable price execution. This is of course the pricing engine in our CPQ. The configuration part is built for high-variance manufacturing products. You can allow for partial or full customization within CPQ. The product data usually comes from a PLM solution integrated seamlessly with Tacton CPQ. CPQ would be responsible for logic, PLM would give the product data with all features and attributes that describe the items as part of the product.  

Learn more on how CPQ fits with your existing systems

Why do you need a specific, dedicated CPQ system? Doesn’t an integrated CRM solution like Salesforce, Oracle, SAP… provide the same capabilities? 

Tacton CPQ offers a more optimized way to manage the product variance and configuration logic. The CRM solutions usually have a lightweight CPQ functionality that allows them to have somewhat simple configuration problems that can be solved. With Tacton there is no limit on the product variance that can be maintained and optimized. We’re also built with manufacturing in mind, with the experience we’ve been named a visionary in Gartner’s Magic Quadrant for CPQ for manufacturing for 2 consecutive years 

For companies new to eCommerce: what comes first: ERP/CPQ or having an eCommerce system first and then enhance with CPQ features? 

In our experience, many of our customers come to us with an ERP system already in place. Integrating to CPQ is the next step, then beginning the process of creating an eCommerce journey by connecting those two processes. Check out just how much the COVID-19 pandemic has accelerated the eCommerce boom:

Check out how the rise of eCommerce is changing manufacturing 

Why choose Tacton for quoting and not Salesforce when Salesforce is a core tool in Sales management?  

Salesforce CPQ and Tacton CPQ are different platforms when evaluating CPQ platforms for manufacturing, there are several considerations that must be taken into account.    

First, Tacton’s CPQ solution for Manufacturers extends Salesforce (CRM) with powerful capabilities that make selling custom manufactured products easy. Developed specifically for the manufacturing industry, our CPQ helps the sales organization configure and price even the most complex products and generate accurate quotations. Tacton is uniquely positioned to solve configuration challenges for highly customizable products due to our 20+ years of manufacturing expertise. Our solution uses a constraints-based rule engine combined with AI to ensure that anyone can configure a buildable product—no matter the complexity. This unique capability enables Tacton to stand out as the best solution for manufacturers. 

If you missed the webinar, check out our great speakers or schedule your demo today!

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