Tue, Nov 17, 2020 8:00AM – 10:30 AM CST / 3:00 PM – 5:30 PM CET
SMART COMMERCE ONLINE SUMMIT
Customer-Centricity in the age of Disruption
Everyone in Manufacturing knows that traditionally the buying experience for highly customizable products is high-touch, very complicated, and often disjointed. Partner that with recent economic uncertainty, social distancing practices, and unease about travel– there’s a new sense of urgency to digitalize quickly!
The top industrial manufacturers in the world are focused on implementing disruptive technologies to meet the demands of customers that are conducting business across channels.
At the “Smart Commerce Summit: Customer-centricity in the age of Disruption” Tacton customers Atlas Copco, nVent, and Pelco shared their learnings from focusing their digital transformation on customer-centricity.
A big thank you to our speakers, Lennart Remnebäck (Atlas Copco), Alexander van der Weide (nVent), Fahad Mehboob (Pelco), and Mauro Boffardi (Intershop) for sharing their stories and approach to their customers’ experience.
Our Speakers
Bo Gyldenvang
Tacton
CEO
LinkedIn Profile
Lennart Remnebäck
Atlas Copco
Vice President Tool Attachments
LinkedIn Profile
Mauro Boffardi
Intershop
Customer Success Leader
Alexander van der Weide
nVent
VP of Marketing for Enclosures
LinkedIn Profile
Fahad Mahboob
Pelco
Technology & Customer Engagement Manager
LinkedIn Profile
Nick Thompson
Tacton
VP Product Marketing
LinkedIn Profile
Agenda
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Kickoff keynote – Bo Gyldenvang, CEO, Tacton
8:00AM – 8:15AM CST / 3:00PM – 3:15PM CETBo Gyldenvang is Tacton’s CEO. Prior to Tacton, he was most recently COO at Software AG Americas, a leading enterprise integration and IoT software platform globally. Prior to this, he held management positions at software companies such as BMC Software and HP Software. Bo brings deep global enterprise software and services experience to Tacton leading our next growth phase.
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Understand the Need and Deliver with Speed: Lennart Remnebäck, Atlas Copco
8:15AM – 8:45AM / 3:15PM – 3:45PM CETLennart Remnebäck, Vice President of Tool Attachments at Atlas Copco, joins us to share how an unbroken digital chain is key to delivering with speed throughout the customer journey. Lennart will detail the digitalization journey that started with CRM, and now connects all investments from ERP, PDM, and more to deliver the end product to their customers—fast! Don’t miss this opportunity to hear from a manufacturing leader in customer experience.
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Embrace the Customer Revolution: Mauro Boffardi, Intershop & Nick Thompson, Tacton
8:45AM – 9:15AM CST / 3:45PM – 4:15PM CETB2B Customers demand the same sleek, always-on experience they’ve enjoyed as consumers – without cumbersome processes or inefficient handoffs. Reimagine e-commerce and unify all your customer services company-wide – from presales, to sales, to after-sales – to boost your business. Intershop and Tacton will discuss the creation of digital strategies around your customers and showcase a digital customer portal with must-have information and readily accessible self-service-tools.
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Developing a Customer-centric Digital Strategy: Alexander van der Weide, nVent
9:25AM – 9:55AM CST / 4:25PM – 4:55PM CETAlexander van der Weide, VP of Marketing for Enclosures at nVent, will discuss how a robust digital experience strategy ensures nVent Hoffman provides an easy and engaging customer experience and outstanding customer service.
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Mapping the Customer Journey at Pelco: Fahad Mahboob, Pelco
9:55AM – 10:25AM CST / 4:55PM – 5:25PM CETService has always been a central part of Pelco’s culture, and they continue to position themselves as a trusted source for customer-centric leadership across the security industry. Fahad will discuss how Pelco has developed an approach to remove friction from the customer journey and deliver a better purchase experience through innovative processes
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Closing remarks: Nick Thompson, Tacton
10:25AM – 10:30AM CST / 5:25PM – 5:30PM CETNick will close out our session with reflections on the topics presented.
Smart Commerce Online Summit Spring 2020
The SMART COMMERCE ONLINE SUMMIT is the virtual conference and enabler for decision-makers and business strategists. Practical presentations provide valuable insights and information on the topic of digital sales and how the use of innovative digital solutions supports companies in developing new business models and generating growth.
In Spring 2020, digital pioneers and global players like Siemens and Volvo showed how they are building the digital sales force of tomorrow today. We invite you to view sessions from our most recent virtual summit to get a taste of what to expect!
“Gartner recognizes Tacton as a ‘Visionary’ in the 2020 Magic Quadrant for CPQ Application Suites.”
“What convinced us early on was Tacton’s know-how in visual configuration and their industry expertise”
Marc Witte, MAN Truck & Bus SE
“Tacton is the most important sales tool we have. It’s easy, fast and we can’t work
Martin Björklund, Swisslog
without it”
