Tacton Hires New CMO to Support Next Phase of Growth
STOCKHOLM, September 24, 2018 - Tacton, a global leader in CPQ solutions for the manufacturing industry, announces today the recruitment of Mikkel Drucker as Chief Marketing Officer. With a distinguished track record of driving international growth, Drucker will be responsible for leading Tacton’s brand strategy, product marketing, digital marketing, and strategic corporate communications.
As Tacton continues on a fast track of growth and international expansion, attracting the right talent is more critical than ever. In his role as CMO, Drucker will supply important support and momentum to the team. In addition to a strong expertise in digital marketing and product management, Tacton will benefit from Drucker’s international background working within the technology, IT, and SaaS industries.
“We are very happy to welcome Mikkel Drucker to Tacton,” says Frederic Laziou, CEO at Tacton Systems. “Mikkel is an experienced and high performing marketing leader with proven results in the SaaS space. His invaluable talent in digital marketing and branding will help us to continue to grow and leverage new opportunities.”
Drucker joins Tacton following his most recent position as CMO at Atea, the largest IT company in the Nordic region. Prior to this, he served in various marketing leadership roles, including as Vice President of Demand Generation and Product Marketing at Trustpilot, and as Vice President of Consumer Market at Telenor. Ducker also got 13 years of various leadership roles at Nokia.
“This is an exciting time to join Tacton,” says Mikkel Drucker. “The company has huge potential, with both state of the art technology and lots of talent from 32 different countries. I’m honored to be part of this next stage of growth and support further advancement through strategic marketing.”
About Tacton Systems
Tacton has been connecting customers, products, and factories for smarter manufacturing since 1998. A global leader in advanced Configure, Price and Quote (CPQ) solutions, Tacton offers a cloud based digitalization platform that makes it dramatically simpler to design, configure, and sell complex products. Unlike other CPQ solutions, Tacton's core technology originates from AI research and links up the entire operation — from sales to engineering and manufacturing, supporting integration with all major manufacturing software systems. Many of the world’s leading global manufacturers are benefitting from Tacton solutions, including ABB, Bosch, Caterpillar Propulsion, Daimler, MAN, Mitsubishi, Siemens and Yaskawa. Tacton is headquartered in Stockholm, Sweden, with additional regional headquarters in USA, Germany and Poland. Along with many strategic partners and resellers across the globe. Learn more at www.tacton.com.