Industrial Talk Podcast: Redefining How Manufacturers Engage Their Buyers
In this episode of Industrial Talk, Scott McKenzie interviews Klaus Andersson (CEO) and Niels (Chief Strategy Officer) from Tacton. They explain how Tacton CPQ helps companies simplify complex configuration while ensuring technical accuracy, integrate seamlessly with CRM, PLM, and ERP systems, and support both direct and omnichannel sales. The conversation also explores how AI can structure unstructured product data to reduce configuration time, helping manufacturers increase win rates, improve efficiency, and reduce costly errors.
Related content
The State of Manufacturing 2026: Building Toward the Connected Factory
Manufacturers have spent the past several years building the digital foundation: supply chain systems, production tools, workflow software. By most measures, it paid off, but today’s leaders report 20 points more complexity than previous years, not less. Better tools didn’t simplify the picture. They made the cracks underneath it visible. Leaders are seeing those cracks […]
2024 Year in Review for Manufacturing
With over 80% of the buying process now completed before customers ever engage with a vendor, manufacturers must deliver seamless, buyer-focused experiences to stay relevant. Meeting these new expectations requires the right tools, insights, and strategies.
The State of Manufacturing 2025
From shifting trade policies and supply chain disruption to the rise of AI and IoT technology, manufacturers face a push and pull between refining operations now and preparing for future innovation and growth.