CPQ Blog posts

Is your channel sales operation delivering on its promise? Read on to learn how you can set your resellers and channel partners up for success...

The B2B landscape is changing, with ever-increasing customer expectations. The key to successfully meet these expectations is a well-balanced and customer-centric omnichannel that’s fronted by a killer online experience. With CPQ at the heart of your omnichannel, you can offer a buying experience that will impress your customers, build loyalty and fuel growth, no matter how complex your products.

Anthony Mirante, President of Tacton's North American partner Technicon, recently visited the CPQ Podcast and the recording is now available. Anthony talks about what he’s learned from 30+ years of developing, selling and implementing configuration tools - and what he believes the future holds for CPQ. Listen to the podcast here.

Meet Magnus Fasth, a real Tacton veteran. He’s been with the company for more than 15 years and has been heavily involved with many of our biggest customers. Last week I met with him to talk Tacton - past, present, and future, and how CPQ is the one tool you need to connect the technical aspects of your products with business logic.

Vendors today cannot focus only on selling their products. They must also offer a good buying experience. But how do you achieve this? Read on to learn how a CPQ solution can help you sell smarter and give your customers an experience that will earn you their trust.