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Tacton to Showcase the Future of Manufacturing E-Commerce During B2B Online Chicago 2024

Nils Olsson, Chief Strategy, Product and Customer Officer, to speak on using AI to increase efficiencies and drive B2B revenue

Chicago and Stockholm, April 26th, 2024  – Tacton, the leading Configure, Price, Quote (CPQ) SaaS partner to manufacturers for simplifying sales in complex configuration, announced today that it will be showcasing its self-service and e-commerce offerings during B2B Online Chicago 2024, May 6-8 at the Chicago Marriott Downtown. Tacton’s Chief Strategy, Product and Customer Officer, Nils Olsson, will also speak on a panel during the event. B2B Online is a premier event tailored for B2B professionals within the manufacturing and distribution sectors, all with a keen interest in bolstering their e-commerce, omnichannel, and digital marketing prowess.

CPQ is Revolutionizing Manufacturing E-Commerce: A Game-Changer for Customers

During B2B Online, Tacton will showcase how Tacton CPQ helps manufacturers sell more, quickly and effortlessly, through e-commerce, omnichannel interactions and self-service. Tacton CPQ Omnichannel Sales enables individualized complex industrial products to reach new markets faster, allowing manufacturers to get more sales representatives on the ground and enabling customers to engage with them through their preferred channels. Tacton CPQ Self-Service’s functionality is designed specifically for B2B manufacturers and allows for account-based pricing, product portfolio browsing, contracted pricing and personalized offers.

Benefits to manufacturers include:

  • Accelerated sales velocity by letting customers create their own quotes to shorten the quote process.
  • Improved operational efficiencies that empower customers and sales teams to work together.
  • Unmatched value by giving customers the self-service capabilities they want. Tacton customers see a 34% increase in efficiency and a 30% increase in sales volume on average, leading to a 20% increase in net profit.

Harnessing AI to Increase Efficiencies and Drive B2B Revenue

During the summit, Nils Olsson, Tacton’s Chief Strategy, Product and Customer Officer, will participate in a panel entitled “Harnessing AI, The Top Areas To Effectively Implement Change & Increase Efficiencies (And Drive Revenue).” The panel will take place on May 7 at 8:45 a.m. He and his co-panelists will address what the future of AI-enabled B2B e-commerce looks like, from virtual shopping to data-driven insights. The panel will also discuss ways AI can contribute to success in the B2B e-commerce arena.

To meet Tacton experts during the show, please visit booth #110 or reach out to marketing@tacton.com

About Tacton
Tacton is a leading SaaS company trusted by global manufacturers. Tacton Trusted Configuration simplifies sales for manufacturers of complex products. Tacton’s founders pioneered computer-based product configuration which today powers Tacton CPQ and CAD Design Automation. Since 1998, Tacton is trusted by global customers such as ABB, Daimler, MAN, Scania, Siemens, Xylem and Yaskawa. It is co-headquartered in Chicago and Stockholm, with regional offices in Karlsruhe, Warsaw and Tokyo. Follow Tacton on LinkedIn and X.

Author: Michael Brassea