Business Case Template for CPQ: Make the Case for CPQ with Confidence

Business Case Template for CPQ: Make the Case for CPQ with Confidence

To get leadership buy-in for CPQ, you need more than a list of features. You need a strategic, data-backed business case that speaks to company goals, quantifies ROI, and shows how CPQ drives real impact.

This CPQ business case template helps you build alignment between the project and business strategy, whether you’re preparing for budget discussions, launching a pilot, or kicking off digital transformation.

Use this CPQ business case template to:

  • Connect CPQ to high-priority business goals like margin protection, scalability and expansion, and more.
  • Show “before and after” process changes across quoting, pricing, engineering, and customer experience.
  • Quantify the impact with metrics and KPIs that matter.
  • Build cross-functional alignment and pilot plans that de-risk investment and accelerate decision-making.

Related content

View all
CPQ – A Mandatory Enterprise Solution for Sales Quoting

CPQ – A Mandatory Enterprise Solution for Sales Quoting

CPQ - A Mandatory Enterprise Solution for Sales Quoting. Take a deep dive into the world of CPQ with our exclusive eBook. Gain insights, learn best practices, and discover how CPQ is reshaping sales strategies globally.

Future-Proofing Manufacturing Sales for a Changing Workforce

Future-Proofing Manufacturing Sales for a Changing Workforce

By 2030, 1 in 6 people worldwide will be aged 60 or over, according to the World Health Organization. For manufacturers, this signals a critical workforce shift happening just as competition, complexity, and customer expectations hit new highs. If your sales process still relies on tribal knowledge and manual workflows, you’re putting revenue at risk […]

Configuring the Future of Sustainable Manufacturing

Configuring the Future of Sustainable Manufacturing

Creating the optimal solution with CPQ can help reduce environmental impact and reach your sustainability goals