pricing
Protect deal margins with always-accurate pricing
Price unique products right the first time. The Tacton CPQ buyer engagement platform ensures accurate, comprehensive pricing while protecting profitability as costs change.
Benefits
Price every solution accurately with confidence and transparency
Protect margins and build customer trust by pricing complex products with clarity and transparency, even in dynamic market conditions.
Win more deals faster
Avoid lost revenue and speed up sales cycles with real-time pricing. Reduce delays and free up back-office teams.
Protect margins at scale
Apply profitability rules on every deal regardless of who’s selling or what’s being configured.
Empower sales without losing control
Enable sales reps, partners, and self-service buyers to quote complex products with confidence—while ensuring governance around pricing logic, rules, and approvals.
Adapt instantly to market volatility
Respond to changing material costs, currency rates, and supply constraints in real time, keeping your pricing accurate and competitive.
Enable smarter pricing with flexibility
The Tacton platform enables you to price not only parts and components but also performance, throughput, or functions of your configured equipment. Customers can more clearly understand the business value of your proposed solution, and you can decouple cost from price.

Use your preferred price model
The platform’s price engine can consider geographical markets, customer segmentation, and sales channels, as well as variable cost drivers, such as changing currency rates, material costs, and shipping. In addition, it supports one-time, recurring, and usage-based pricing—even within the same configured solution. Any price adjustment types can be defined, including goal-seeking.

Stay in control with real-time price calculations
Customer net prices and margins are recalculated with every click in the configurator and displayed immediately, including deltas. This feature enables customers to quickly weigh choices and make tradeoffs. And with pre-pick pricing, you can determine the price effect before making the selection, directly in the configurator.
Control margins automatically
Ensure that any configured product is quoted at the right profit level. Margin is automatically calculated and displayed to permitted users. Use goal-seeking pricing to adjust the net price to ensure a certain margin level. You can also apply different automatically approved margin levels to different sales reps or roles. If a deal requires overriding the default margin levels, Tacton’s robust CPQ pricing software provides multi-step escalation and approval workflows.

Recognitions
Tacton: A Gartner® Magic Quadrant™ Leader for CPQ Applications
See why Tacton was named a 3x Leader and positioned highest on the Ability to Execute Axis.
GO DEEPER
Explore the platform’s pricing capabilities in greater detail
use case
Customer Self-Service
Empower buyers to confidently configure and share products independently.
use case
Design Automation
Automate the creation of CAD models and 3D drawings to free engineering resources.
use case
Omnichannel Selling
Ensure a consistent sales experience across direct, dealer, and digital channels.