Top 5 Features for Complex Manufacturing Sales 

At Tacton, we believe that selling complex, configurable products isn’t just a process– it’s an opportunity to redefine the buyer experience. For manufacturers navigating today’s dynamic markets, Tacton CPQ brings clarity, precision and automation that is needed to turn complexity into a competitive advantage.  

Our leadership in Configure-Price-Quote (CPQ) solutions has earned widespread recognition this year. Gartner named Tacton a Leader in the Magic Quadrant for CPQ Applications, and IDC MarketScape highlighted us as a Major Player in Configure Price Quote Applications for Commerce. Most recently, MGI Research ranked Tacton as the #1 CPQ Product for 2024 in its highly anticipated 2024 CPQ Top 25 Buyer’s Guide.

Let’s dive into the top 5 reasons Tacton CPQ the trusted choice for our manufacturing customers looking to simply their sale process and elevate the buyer experience:  

 1. Effortless Configuration for Complex Products 

In a world where buyers demand tailored solutions and instant precision, Tacton CPQ brings product configuration to an entirely new level. By embedding deep product intelligence into the sales process, Tacton enables manufacturers to manage millions of product variants effortlessly ensuring every configuration is valid, optimized, and perfectly aligned with customer needs. 

Manufacturers can mitigate the risks of brain drain and talent turnover—an increasing concern in an industry reliant on specialized sales knowledge. By automating complex configurations, even new sales reps can deliver first-time-right solutions with confidence. Tacton ensures that product expertise is embedded in the system, not just in the minds of experienced team members, enabling organizations to onboard new talent faster and maintain quoting precision regardless of changes in the workforce.  

Product variance becomes a strategic strength rather than a bottleneck, eliminating errors and accelerating sales cycles. Instead of struggling with complexity, manufacturers transform it into a clear, competitive advantage that drives growth and customer satisfaction. 

2. Pricing done right, the first time with dynamic pricing 

Manufacturers can’t afford margin leakage or pricing inconsistencies. That’s why Tacton CPQ integrates an intelligent dynamic pricing engine that ensures every quote is accurate, optimized, and immediate—no matter how complex the product or scenario. 

By factoring in material costs, market changes, and advanced pricing models like subscription-based or volume pricing, Tacton CPQ enables manufacturers to protect margins while delivering value to customers. Sales reps can confidently share precise, real-time prices directly within the configurator, earning trust at every stage of the buying journey. With Tacton, pricing becomes a strategic enabler—supporting profitability, adaptability, and speed across channels. 

3. Automated, branded quotes in minutes 

In the fast-moving world of complex manufacturing, slow and error-prone quoting processes are no longer acceptable. Tacton CPQ delivers automated, polished, and professional quotes with a single click, ensuring every detail is accurate and aligned with your latest product data, pricing, and branding. 

These data-driven documents not only speed up the sales process but also build confidence with buyers. Whether it’s a complex technical specification or a high-level summary, sales teams can generate tailored, impactful quotes in minutes—empowering decision-makers and driving deals forward. The result? Faster decisions, superior buyer experience, and a sales team that can focus on selling rather than chasing paperwork. 

4. Immersive 3D visualization brings your products to life 

Buyers today expect more than static documents—they want to see, interact with, and understand their solutions before they commit. Tacton CPQ transforms the buying experience with cutting-edge 3D visualization and augmented reality tools that deliver an engaging perspective on your products. 

With real-time visuals, buyers can explore configurations in stunning detail, gaining a clear understanding of their investment. These immersive tools eliminate ambiguity, reduce costly errors, and accelerate decision-making. More than just a visual aid, Tacton’s interactive tools inspire confidence, enabling sales teams to unlock cross-sell and upsell opportunities and create an experience buyers will remember. 

  5. Deliver a consistent sales experience across all channels  

Consistency is the foundation of a world-class buying experience, and Tacton CPQ ensures every interaction—whether through direct sales, partners, or self-service platforms—is seamless, accurate, and connected. By unifying product, pricing, and order data across channels, Tacton eliminates friction and empowers manufacturers to reach new markets with confidence. 

Partners can configure and sell with the same tools and accuracy as internal sales teams, while self-service options deliver modern convenience without sacrificing order quality. As product updates or pricing changes roll out, they’re instantly reflected everywhere, ensuring manufacturers can respond to opportunities faster than ever before. Tacton doesn’t just enable omnichannel sales—it gives them a competitive advantage. 

 Why Manufacturers Trust Tacton CPQ 

Tacton CPQ isn’t just a tool; it’s a strategic investment in the future of your sales operations. Widely recognized by leading analysts for its innovation and impact in the CPQ space, Tacton empowers manufacturers to simplify complexity, enhance efficiency and transform buyer engagement.  

From accelerating configuration and optimizing pricing to delivering immersive, interactive buying experiences, Tacton ensures precision, consistency, and confidence at every step of the buyer journey. These recognitions underscore our ability to help manufacturers not only meet the demands of today but prepare for the opportunities of tomorrow with innovation and efficiency. 

Ready to elevate your sales strategy and redefine your buyer experience? 

Schedule a Demo Today and see how Tacton CPQ can transform the way you sell, scale, and succeed.