2024 Year in Review for Manufacturing

Product Innovation, Key Trends, and the Rise of Digital Buyer

2024 Year in Review for Manufacturing

With over 80% of the buying process now completed before customers ever engage with a vendor, manufacturers must deliver seamless, buyer-focused experiences to stay relevant. Meeting these new expectations requires the right tools, insights, and strategies.

Join Tacton’s leaders, Jeff SummersChief Commercial Officer, and Jesper AlfredssonChief Product Officer, as they reflect on 2024’s biggest trends and reveal the innovations coming in 2025 to keep you at the forefront of the industry and innovation.

What we’ll cover:

  • A look back at Tacton’s 2024 releases and their impact on manufacturing
  • Emerging trends that will shape buyer expectations in 2025
  • An exclusive sneak peek into our 2025 roadmap with actionable strategies and advanced solutions to drive growth

Related content

View all
Top Factors Impacting Industrial Buying

Top Factors Impacting Industrial Buying

Buying industrial equipment can be hard and complex. Based on Accenture’s latest research – interviewing 70 senior executives about their B2B buying experience – it is evident that the traditional buying journey lacks Reliability, Convenience, Transparency and Responsiveness. If the divide between buyers’ expectations and the traditional B2B selling is not bridged, customers will turn […]

Why is visualization the key to B2B growth and success for manufacturers

Why is visualization the key to B2B growth and success for manufacturers

Download this e-book to learn how visual configuration is helping shape your sales, customer experience, and more!

Customer Value Assessment: A results based approach to digital sales transformation

Customer Value Assessment: A results based approach to digital sales transformation

In our latest eBook, “Customer Value Assessment: A results based approach to digital sales transformation”, we discuss discrete examples of potential value that manufacturers can realize with Tacton CPQ!