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Top Factors Impacting Industrial Buying
Buying industrial equipment can be hard and complex. Based on Accenture’s latest research – interviewing 70 senior executives about their B2B buying experience – it is evident that the traditional buying journey lacks Reliability, Convenience, Transparency and Responsiveness. If the divide between buyers’ expectations and the traditional B2B selling is not bridged, customers will turn […]
Top Factors Driving Sales Transformation: Specialty & Heavy Vehicles
Heavy Vehicle manufacturers will need to find new ways to address demands while also addressing a fragile supply chain, and sustainability initiatives on the horizon. Let’s look at these challenges and possible solutions.
2025 EMEA Tacton Summit On-Demand
On-demand access to insights from our event in Stockholm — discover how industry leaders and customers are transforming the future of manufacturing sales.