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Gartner Magic Quadrant for CPQ

Tacton recognized in the Leaders Quadrant in the 2023 Gartner® Magic Quadrant™ for Configure, Price and Quote Applications

In the fast-moving world of business technology, staying ahead of the curve is crucial for success. Manufacturers today need robust tools that empower them to create quotes with precision and efficiency.

Many manufacturers are turning to Configure, Price, Quote (CPQ) solutions to solve their business challenges and meet a changing customer base. For over 25 years Tacton CPQ has been the trusted configuration tool for leading global manufacturers such as Siemens, Xylem, ABB and more.

That is why we’re excited to announce we’ve been named a “Leader” in the 2023 Gartner® Magic Quadrant™ for Configure, Price and Quote Applications.

This is the second year in a row that we have been named a Leader. We believe our positioning recognizes the hard work and innovation that the Tacton team has put in to help our customers.

Has Tacton ever been positioned on the Gartner Magic Quadrant?  

Tacton has been positioned in the Gartner® Magic Quadrant™ for Configure, Price, Quote (CPQ) Applications in 2018, 2019, 2020, 2021, and 2022 

How does a Gartner Magic Quadrant work? 

Gartner Magic Quadrant research methodology provides a graphical competitive positioning of four types of technology providers in fast-growing markets: Leaders, Visionaries, Niche Players and Challengers. As companion research, Gartner Critical Capabilities notes provide deeper insight into the capability and suitability of providers’ IT products and services based on specific or customized use cases.

Why are more manufacturers considering CPQ solutions for their business?

CPQ software has emerged as a valuable tool that can address numerous challenges and help manufacturers streamline their operations, boost sales, and enhance customer satisfaction. This is a clear priority for manufacturers as a recent Tacton survey showed that 74% of the respondents noted the importance of digital transformation to achieve their business goals in the coming year. Here are some key reasons why manufacturers are adopting CPQ: 

Product Complexity Management: CPQ software helps manage this complexity by enabling sales teams and customers to easily configure products according to their specific requirements, ensuring accurate and error-free configurations. 

Speed and Efficiency: Sales representatives can quickly generate quotes and proposals, reducing the time it takes to respond to customer inquiries. This efficiency translates into faster sales cycles and improved responsiveness. 

Improved Customer Experience: CPQ solutions offer a more interactive and personalized buying experience for customers. Customers can configure products themselves, view real-time pricing, and receive instant quotes, leading to higher satisfaction levels. 

Sustainability: Sustainability has become a central focus for many manufacturers as they aim to reduce their environmental footprint and meet the growing demand for eco-friendly products. Using CPQ it’s possible to share carbon footprint with both customers and regulators.  

These are just a few of the challenges CPQ can address. To better understand the full CPQ picture read more on our product page 

The future of CPQ  

As manufacturers strive for greater efficiency, customization, and competitiveness, CPQ systems will become indispensable tools. These platforms enable businesses to streamline their processes, from configuring complex products to generating accurate quotes and pricing in real-time.  

In an era where customization and speed-to-market are paramount, CPQ systems will be the cornerstone of manufacturing success, offering a strategic advantage by empowering manufacturers to efficiently meet the diverse needs of their customers while maintaining profitability. 

Tacton is committed to helping manufacturers excel in configuring, pricing, and quoting with precision and speed. 

What’s next? 

Get your 2023 Gartner® Magic Quadrant

Schedule your personalized demo today! 

Gartner Disclaimer   

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.  

Gartner and Magic Quadrant are registered trademarks of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.   

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request  from Tacton. 


Michael Brassea

Michael Brassea